The new face of COVERGIRL, Australian singer, Ricki-Lee's campaign will be rolling out in stores around the country.
The stunning image of Ricki-Lee was revealed to Sydney’s elite last night at an exclusive party held on the rooftop of the Museum of Contemporary Art, where Ricki-Lee performed for COVERGIRL for the first time.RELATED: Ricki-Lee: My Best Body Ever
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Ricki-Lee comments about her excitement at the launch of the campaign “I could never have dreamed I would one day become a COVERGIRL joining the ranks of Drew Barrymore, Sophia Vergara, Ellen DeGeneres and Taylor Swift! I think I will need to pinch myself when I first walk into a supermarket and see my face in the beauty aisle. It really is such an honour.”
Ricki-Lee’s COVERGIRL campaign will appear in stores from today and by the end of the week, her face will be seen in over 1000 stores nationally.
The launch of the COVERGIRL campaign comes hot off the heels of the meteoric return of Ricki-Lee following the recent success of her platinum hit singles ‘Do It Like That’ and ‘Raining Diamonds’ from her soon to be released album, ‘Fear & Freedom’ out 17 August 2012.
“Becoming a COVERGIRL marks a moment in my career I will never forget. It’s been a huge year for me so far and set to get even bigger. Watch out Australia!” says Ricki-Lee.
COVERGIRL takes you behind the scenes on the first campaign photoshoot with new COVERGIRL Australia ambassador, Ricki-Lee![[vid:mm:29875986]]