Tailor made for people who have high fashion taste minus the high bank balances, designer diffusion labels, spin-offs and limited collections at high street prices continue to pop up this season.
Next month, Myer follows the success of its exclusive lines by Karen Walker, Toni Maticevski and Nicola Finetti with the launch of T by Bettina Liano.
Melbourne-based label Bettina Liano has been a part of Myer's stable of Australian designers for over ten seasons, but this is the designer's first diffusion label.
"This is a really exciting opportunity to further develop my brand in Myer stores nationally. We have worked hard to ensure that T by Bettina Liano has stayed true to my design philosophy." the designer said last year.
In keeping with Liano's strong aesthetic, the youth-oriented autumn/winter range will be directional and sexy, with a focus on quality fabrics and design-led garment construction.
Key pieces of the collection include a lace tuxedo jacket, skinny bleach wash jeans, a biker jacket and a studded jersey dress with an exposed zip. Prices start at $129 for jeans, $69.95 for tops and $99.95 for dresses.
T by Bettina Liano will be available from February 3 at 40 Myer stores nationally. Call 1800 811 611 for stockists.
















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