Ksubi co-founder Dan Single reveals the 115-piece range was specifically designed for the national retailer, with an eye on keeping things affordable.

"We've lowered our price point," Single told The Australian of the line that starts from $69 and ranges up to $350 per item. "Some of our core jeans have come down a bit which is really good for us because we were at that higher end before."

The move is one of a number of exciting steps for the brand which has recently been picked up by Topshop's men's brand, Topman, in the UK. Single hopes this is just the beginning of Ksubi's expansion into larger scale department stores and retailers worldwide.