
Fashion powerhouse Chanel took a radical leap and commissioned Jones to showcase its Beauty campaign as a prelude to its autumn/winter 2010 womenswear show.
Other big names like Victoria Beckham, Tibi and Kenzo are following suit and choosing to showcase their 2012 ranges in this playful, art house approach. We say, well done! Watch our picks below:
Watch: Kenzo.Watch: Victoria by Victoria Beckham.













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